As the largest dedicated health and safety trade show, Safety & Health Expo attracts a worldwide audience of professionals from across the supply chain.

With thousands of H&S professionals in attendance, this presents a wealth of networking possibilities for suppliers seeking to build their network of professional contacts. 

Exhibiting at Safety & Health Expo gives your business an unrivalled opportunity to introduce itself to the market or cement its place within the H&S community. 

After exhibiting in 2022, Connected Safety Nets’ Managing Director said:  

The Covid-19 pandemic hasn't dented the popularity of in-person trade shows, which remain a vital part of many businesses' marketing strategy.  

As an in-person event, it enables you to demonstrate products or services live, giving your customers the unique chance to get hands on and see it working instantly. They can also ask any questions without delay, speeding up your sales cycle. 

 Understand customer interest immediately to inform marketing and sales decisions. Think market research, brand awareness, lead generation and closing deals - all at once.  

Did you know that not attending a key community event like Safety & Health Expo can damage your brand image? The perception of a brand that is not represented falls by 5%!  

Getting your business in front of such a diverse audience from a single sector also inevitably leads to your brand becoming more recognisable on a wider scale. Some companies look at immediate results as their biggest KPI from these shows but building brand awareness can aid your business just as much by filling your pipelines and building relationships for the future.  

Furthermore, exhibiting at Safety & Health Expo doesn’t just help people remember your brand; it also changes how people think about your brand. Just by being a part of such a prestigious event your business immediately becomes associated with some of the biggest names in attendance. 

Building on existing partnerships has been harder these last few years with less face to face meetings. As roughly 65% of strategic partnerships fail due (in part) to a failure to communicate, Safety & Health Expo allows you to properly catch up and re-connect with your business partners, no matter where they are based, to ensure your agreements are built to last.  

There’s simply no alternative for sparking connections and building a rapport than meeting up face to face over a coffee or beer, or those all-important chance encounters on the show floor. As the sun goes down, there’ll also be plenty of socials to celebrate!  

It is common knowledge that getting the edge on your competitors is key to increasing your market share, the trouble is knowing how to get that edge... 

If you hadn’t guessed it, our tip is to exhibit at Safety & Health Expo. By doing so you can talk to your key targets one-on-one, taking your business challengers out the equation and allowing you to put forward a convincing value proposition directly.

 Plus, challenge the dominance of some of the biggest companies in your sector by sitting alongside them. This will not only align your business with theirs in the eyes of your prospective clients but will also put you on a level playing field with them when it comes to pursuing potential customers – A rarity outside of a trade show environment.

Health and safety is constantly evolving, especially when it comes to issues such as ESG, employee wellness and digital transformation. As a supplier, it is key to keep up to date with these changes so that your products and marketing reflect new lines of thinking.

Exhibiting at Safety & Health Expo gives you the unique chance to immerse yourself in the latest innovation, and how your customers and competitors are adapting to change. The conference provides an unmissable chance to Learn about innovative approaches, legislation and best practice that will equip your business to overcome the many new challenges facing the market.  

Highlights from 2022 included Mandy Hickson, a fighter pilot with more than 30 years’ experience, including three tours of duty and 45 missions over Iraq, urging health and safety professionals to learn the lessons from the aviation sector. 

Also, the BAFTA-winning presenter of Louis Theroux’s Weird Weekends, When Louis Met…, and LA Stories, Louis Theroux took to the stage to discuss communicating effectively, working in hostile and volatile environments, and health and wellbeing.